Marketing and Publishing
I've been involved in marketing and publishing for over 30 years, so that makes me...?
Old... well not really, but it feels like forever. I started out as a young newspaper production assistant before I went into advertising. In my spare time, I studied I.T but the lure of what I thought was the glamorous world of advertising drew me away so that my entire focus was advertising and marketing. I studied copywriters, design and how they sold products.
Soon I moved into a major newspaper group running a few of their state divisions before being lured across into the even more exciting (so I thought) world of advertising agencies. I ended up running a large Adelaide agency learning everything from copywriting, media placement and planning, and working with clients. After around 15 years of agency life, I got offered the role of marketing manager for a retail group... just as the global financial crisis hit. Lucky me. But we survived and I learned how to run a marketing department on the smell of an oily rag. I got into social media from the beginning and also into online publishing - where my love of magazines grew along with the success of our titles. Today I publish 4 digital magazines, run an online pop culture site selling everything from games, to collectable weapons.
Somewhere along the line, I got asked to run the marketing for an amazing school, which I do a couple of days a week. Add to that a bunch of social media projects where I run around a dozen pages across Facebook and Instagram, and I'm busy... but I think I could squeeze in one day -
If you'd like some short or long-term marketing or
publishing help, email me.
I'm good at what I do and I'm not stupidly expensive.
p.s below are some of the magazines I publish and you can see one of my digital newsstands here...
Photo Live is my latest publishing project and one I'm extremely passionate about. I'd love to talk to you if you're a photographer or writer wanting to know more - or perhaps a company wanting to get involved with our advertising and promotions. Contact me here